Marketing and AI

Balancing creativity, authenticity and just getting stuff done

Adobe Stock

AI is great for:

1. Repetitive copy

AI is not so great for:

1. When you need to be creative and original

Practical tips

My first tip is: Put cr&p in, get cr&p out. Much like any creative brief or even a CRM system. You might have a messy list of bullet points and words, but the more you have, you more you’ll get out of your new tool.

--

--

Writing about marketing, careers and a creative life • B2B marketing consultant and mentor • intothewoodsmarketing.com • veronicawoodquerales.substack.com

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store